And again, it's here. With its good things and its bad ones, the family meals and the endless after-hours: Christmas has arrived.
At Fragment Agency we could not help it and we have started to destroy things. As a digital advertising agency, whenever there is a special date, we like to express ourselves in a peaceful and creative way.
Crushing Christmas is the name we have given to our Christmas campaign, in which we destroy a Christmas object every day in the form of an Advent Calendar. The campaign began on December 1st and will end on the 25th, with the destruction of greater proportions of the whole period.